Purpose driven brands News

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Local News

David Pieris Automobiles Joins Forces with People’s Leasing to Boost GWM and BAIC Vehicle Market Presence.

May 20, 2026 at 4:52 AM

David Pieris Automobiles and People’s Leasing & Finance have signed a strategic partnership to provide enhanced financial accessibility for customers looking to purchase GWM and BAIC vehicles across Sri Lanka.

10 sources

David Pieris Automobiles Joins Forces with People’s Leasing to Boost GWM and BAIC Vehicle Market Presence

Image Credit : colombogazette.com

Retail

Image Source : island.lk

Ministry of Brands Expands Luxury Off-Price Retail with New One Galle Face Location.

May 15, 2026 at 5:31 AM

9 sources

Local News

Image Source : brillawards.com

Skills Advertising Marks Over Three Decades of Creative Industry Leadership.

May 14, 2026 at 10:52 AM

5 sources

Business

Image Source : hellopartner.com

Redefining Success: How Sri Lankan Brands Are Moving Beyond Pure Profitability.

May 13, 2026 at 7:07 AM

8 sources

Local News•

May 12, 2026 at 6:36 AM

Redefining Success: Why Purpose-Driven Branding is Essential for Sri Lanka’s Economic Future.

This article explores why Sri Lankan businesses must shift from profit-centric models to purpose-driven strategies. By fostering trust, sustainability, and national identity, local brands can navigate modern volatility and secure long-term global relevance.

16 sources

Business

Chili's Turnaround Success: A Masterclass in Operational Excellence.

May 8, 2026 at 4:40 PM

Chili's has achieved remarkable growth in the casual-dining sector by adhering to a simple dual-strategy: effective marketing to attract customers and operational excellence to ensure they return.

5 sources

Chili's Turnaround Success: A Masterclass in Operational Excellence

Image Credit : businessinsider.com

Business

Smoothie King Accelerates Global Expansion Driven by Health-Conscious Consumer Trends.

Smoothie King is undergoing a significant expansion, fueled by rising consumer demand for protein-rich and clean-label nutritional products. The chain plans to open over 200 new locations and revitalize its store aesthetic to meet evolving wellness trends.

May 1, 2026 at 12:41 PM

7 sources

Business

Image Source : seekingalpha.com

Kraft Heinz Pivots to Viral Marketing Stunts in $600 Million Strategic Revitalization.

April 29, 2026 at 11:49 AM

9 sources

Technology

Image Source : sprinklr.com

Navigating the Social Media Landscape: Strategic Opportunities and Hidden Risks for Brands.

April 27, 2026 at 4:49 AM

10 sources

The Strategic Evolution of Influencer Marketing for Consumer Brands

Image Source : influencermarketinghub.com

Technology•

April 27, 2026 at 4:26 AM

The Strategic Evolution of Influencer Marketing for Consumer Brands.

Consumer brands are increasingly adopting data-driven, long-term influencer marketing strategies as the industry shifts toward AI-powered selection, authentic storytelling, and multi-platform engagement in 2026.

10 sources

Business

Scaling Startups: Why Quality Talent Trumps Hiring Speed.

April 23, 2026 at 6:54 PM

Artisan CEO Jaspar Carmichael-Jack shares lessons on the dangers of overhiring, the fallacy of 'logo shopping' for talent, and why decisive leadership is critical for startup success.

5 sources

Scaling Startups: Why Quality Talent Trumps Hiring Speed

Fashion

The Resurgence of Subtle Sophistication: Why Men Are Turning to Monograms.

Once a practical tool for laundry identification, monograms have evolved into an understated status symbol in modern menswear, signaling personal success and deliberate style choices.

April 18, 2026 at 9:48 AM

9 sources

Automotive

Image Source : cnbc.com

The Resurgence of the Sedan: Why Foreign Brands are Winning the Affordability War.

April 16, 2026 at 11:41 AM

17 sources

Technology

Image Source : mawratanews.lk

Sri Lanka’s ALT X Drives Global Expansion for Premium Cookware Brand BE | LIVING via AI-Integrated Strategy.

April 16, 2026 at 5:36 AM

9 sources

Beast Industries Seeks Global CMO to Spearhead Corporate Expansion

Image Source : entrepreneur.com

Technology•

April 15, 2026 at 10:14 AM

Beast Industries Seeks Global CMO to Spearhead Corporate Expansion.

Jimmy Donaldson, known as MrBeast, is recruiting his first global Chief Marketing Officer to scale his media and consumer goods empire as the company prepares for a potential IPO.

5 sources

Business

Nomadic Entrepreneurship: How a Couple Scaled a Skincare Brand to $33 Million While Traveling the Globe.

April 13, 2026 at 7:43 PM

A couple successfully launched and scaled their skincare company, Sky and Sol, to $33 million in sales while maintaining a nomadic lifestyle across 60 global locations.

8 sources

Image Credit : markets.financialcontent.com

Lifestyle

Image Source : forbes.com

Democratizing Luxury: The Entrepreneur Transforming Caviar from an Exclusive Treat to an Everyday Staple.

April 9, 2026 at 10:24 AM

7 sources

Technology

Image Source : businessinsider.com

The Rising Mandate for AI Transparency in Digital Advertising.

April 8, 2026 at 11:42 AM

16 sources

Automotive

Image Source : wsj.com

Chrysler CEO Defends Minivan Relevance Amid Speculation Over Brand's Future.

April 7, 2026 at 4:10 PM

1 sources

Smart Shopping: 9 Must-Buy Aldi Products Recommended by Insiders

Image Source : tastingtable.com

Lifestyle•

April 7, 2026 at 1:52 PM

Smart Shopping: 9 Must-Buy Aldi Products Recommended by Insiders.

Discover a curated list of top-rated Aldi products recommended by former employees and savvy solo shoppers to help you get the best value on your grocery budget.

15 sources