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Built on Fundamentals: Craveworthy Brands' Leader Prioritizes Purpose-Driven Growth
Home: Articles: CEO Profiles: Name: Gregg MajewskiTitle: Founder & CEOCompany: Craveworthy BrandsUnits: 20 brands, 200-plus locationsAge: 50Years in franchising: 30Years in current position: 3 Over his three decades in franchising, Gregg Majewski’s approach to leadership has remained grounded in the fundamentals that first drew him to the restaurant business: people, process, and purpose. Majewski grew up in restaurants and later played a key role in helping scale Jimmy John’s during a critical period of expansion, helping the brand grow from 33 restaurants to more than 300. He helped implement key operational systems that supported the brand’s rapid growth. He says those experiences continue to influence his leadership style today, which he says is “people first, data informed, and hands-on.” As the founder and CEO of Craveworthy Brands, Majewski leads a rapidly growing multi-brand restaurant platform encompassing 20 brands and more than 200 locations. Currently, the Craveworthy Brands portfolio includes Wing It On!, The Budlong Southern Chicken, Krafted Burger Bar + Tap, Taffer’s Tavern, HCT: Southern Chicken (formerly Hot Chicken Takeover), Genghis Grill, BD’s Mongolian Grill, Flat Top Grill, and Taim Mediterranean Kitchen. Majewski’s leadership philosophy emphasizes operational excellence and hospitality. He prioritizes building systems that support franchisee success, and he’s never too far from the helm. “I focus on long-term strategy while staying close to the day-to-day realities of the business,” he says. Culture is more than a buzzword or slogan. It has to show up in daily work, he says. Majewski and his team communicate frequently to keep the corporate office and the front lines aligned around the same values. The company also invests in the future through Crave University, a leadership development program designed to prepare restaurant leaders that moves shift workers toward the C-suite. Ultimately, he measures success not just by unit count, but by the leaders developed, the franchisees supported, and the lasting impact Craveworthy Brands creates across its portfolio. LEADERSHIP What is your role as CEO? My role is to set the vision, build the right leadership team, and create the systems that allow our brands, franchisees, and team members to grow sustainably. How has Covid-19 affected the way you have led your brand? Covid-19 reinforced the importance of determination, transparency, and resilience. It forced industry leaders to move faster,...
Inspire Brands - A Global Multi-Brand Restaurant Company
Your browser does not support the video tag. Unlike Any Other Inspire was founded with a vision to invigorate great brands and supercharge their long-term growth. In an industry marked by rapid transformation, we are a restaurant company unlike any other. Inspire unites distinct yet complementary brands, with the goal of enhancing their strength and impact beyond what could be achieved individually. Learn More Our Brands 33,300+ Restaurants 650,000 Company and Franchise Team Members 2,700+ Franchisees 58 Global Markets 3,500+ Restaurants LEADING Sandwich Drive-Thru Chain in the US 7 Global Markets 7,800+ Restaurants 1,400+ Ice Cream Flavors 37 Global Markets 1,400+ Restaurants LEADING Sports Bar Brand in the US 9 Global Markets 14,200+ Restaurants 54+ Million Dunkin’ Rewards Program Members 39 Global Markets 2,800+ Restaurants 58 Percent Digital Sales 6 Global Markets 3,400+ Restaurants 27+ Million Dollars Donated to Teachers & Classrooms since 2009 47 States
Profit alone is a poor measure of success—study shows companies can look efficient while harming the planet
Companies celebrated for strong financial performance may actually be inefficient once their environmental impact is taken into account, according to research from the University of Surrey.
Purpose Forum in Pisa: businesses and non-profit organisations for building the common good - Il Sole 24 ORE
Purpose is the raison d'être, the fundamental reason why a company exists: a sort of ethical compass that goes beyond profit and guides decisions, creating a positive impact on society.
