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Fresha Platform Growth Metrics
Key performance indicators showing the massive scale of appointments and business reach.
Primary Sources
Beauty booking startup Fresha hits $1 billion valuation with KKR ...
Beauty and wellness booking marketplace Fresha has announced an $80 million investment from KKR’s Next Generation Technology Growth fund, valuing the London-based company at more than $1 billion. The investment is notable for coming from KKR’s growth equity arm, which targets companies with proven business models that are still in aggressive expansion mode — a sign that Fresha is seen as past the risky early stages and ready to scale. The London-based company, founded in 2015, has grown significantly over the past few years. When TechCrunch covered a Fresha fundraising round in 2021, the company had 60,000 businesses on its platform and was working with more than 150,000 professionals across 120 countries. Today, the platform counts more than 140,000 businesses and says those businesses are booking more than 35 million appointments a month through Fresha. That volume — more than a billion appointments annually — puts it among the larger scheduling platforms of any kind, not just within beauty and wellness. The company has now raised $285 million to date and says it will use the new capital to expand to more countries and develop AI features.
KKR Invests in Fresha, the Leading AI-Powered Platform for Beauty and ...
Fresha, the leading AI-powered marketplace and business management platform for the beauty and wellness industry, today announced an $80 million primary growth investment from funds managed by KKR, a leading global investment firm. The transaction values Fresha at over $1 billion, marking a defining milestone in its mission to transform how self-care businesses operate globally. This press ...
AI salon software Fresha hits $1bn after $80M KKR backing
Rhea-AI Impact (Moderate) Rhea-AI Sentiment (Very Positive) Key Terms ai-powered technical "AI-powered" describes technology that uses artificial intelligence to perform tasks, make decisions, or analyze information automatically. It’s similar to having a highly skilled assistant that can learn from data, recognize patterns, and improve over time, helping to make processes faster and more accurate. For investors, this means better insights and more efficient operations, potentially leading to smarter investment choices. gmv financial Gross merchandise value (GMV) is the total dollar value of all goods and services sold through a platform or marketplace over a given period, measured before deducting fees, returns, or discounts. Investors watch GMV to gauge the raw size and growth of customer activity—like counting every ticket sold at a concert before subtracting organizer costs—while remembering it is not the same as revenue or profit. 05/21/2026 - 07:00 AM LONDON--(BUSINESS WIRE)-- Fresha, the leading AI-powered marketplace and business management platform for the beauty and wellness industry, today announced an $80 million primary growth investment from funds managed by KKR, a leading global investment firm. The transaction values Fresha at over $1 billion, marking a defining milestone in its mission to transform how self-care businesses operate globally. From left to right: Marcin Dąbrowski (Deputy Chief Product Officer); Nick Miller (Co-Founder and Chief Product Officer); William Zeqiri (Founder and CEO); and Paweł Iwanów, (Chief Payments Officer). The investment brings Fresha's total capital raised to date to $285 million. Already profitable, Fresha will deploy the new funding to accelerate global expansion and fuel next-generation product and AI innovation. Headquartered in London and founded in 2015 by William Zeqiri and Nicholas Miller, Fresha is one of the fastest-growing beauty and wellness platforms in the world, with leading market positions in the United Kingdom, Australasia, and the GCC, and a rapidly growing presence across North America, Continental Europe, and South East Asia. Fresha is used by over 130,000 beauty and wellness businesses globally across key verticals including hair, beauty, barbering, nails, aesthetics, wellness, fitness, and spa. The platform facilitates more than 35 million appointments per month and over $15 billion in annual GMV, positioning Fresha as one of the largest and most scalable platforms in the...
KKR Press Release: KKR Invests in Fresha, the Leading AI-Powered ...
KKR Invests in Fresha, the Leading AI-Powered Platform for Beauty and Wellness, at $1bn ValuationBusiness Wire 21-May-2026 7:00 AM Fresha, the leading AI-powered marketplace and business management platform for the beauty and wellness industry, today announced an $80 million primary growth investment from funds managed by KKR, a leading global investment firm. The transaction values Fresha at over $1 billion, marking a defining milestone in its mission to transform how self-care businesses operate globally. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260521291161/en/From left to right: Marcin Dabrowski (Deputy Chief Product Officer); Nick Miller (Co-Founder and Chief Product Officer); William Zeqiri (Founder and CEO); and Pawel Iwanów, (Chief Payments Officer). The investment brings Fresha's total capital raised to date to $285 million. Already profitable, Fresha will deploy the new funding to accelerate global expansion and fuel next-generation product and AI innovation. Headquartered in London and founded in 2015 by William Zeqiri and Nicholas Miller, Fresha is one of the fastest-growing beauty and wellness platforms in the world, with leading market positions in the United Kingdom, Australasia, and the GCC, and a rapidly growing presence across North America, Continental Europe, and South East Asia. Fresha is used by over 130,000 beauty and wellness businesses globally across key verticals including hair, beauty, barbering, nails, aesthetics, wellness, fitness, and spa. The platform facilitates more than 35 million appointments per month and over $15 billion in annual GMV, positioning Fresha as one of the largest and most scalable platforms in the global beauty and wellness economy. Patrick Devine, Partner and member of KKR's Tech Growth team, said: "Fresha has built a differentiated platform, combining software, financial services, and marketplace capabilities with embedded AI, in a way that is deeply integrated into daily operations of beauty and wellness businesses. We believe the company is well positioned to continue scaling globally as demand grows for modern, vertical-specific technology solutions." Marta Szczerba, Director in KKR's Tech Growth team, added: "We have followed William and the broader management team over the years, and have been highly impressed with the consistent performance they have been driving at Fresha. The team have been on the front-foot in implementing ...
