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techcrunch.com
Spotify introduces verified artist badges to help distinguish humans ...

As AI-generated artists and tracks flood music streaming platforms, Spotify is rolling out a new “Verified by Spotify” badge to help listeners more easily identify authentic human artists. To receive the badge, artists must meet certain criteria. Spotify looks for an identifiable artist presence both on and off platform, like concert dates, merch, and linked social accounts on their artist profile. Profiles that primarily represent AI-generated music or AI-persona artists are not eligible for verification. Additionally, artists must have consistent listener activity and engagement over time. Spotify is focusing on artist profiles that people are actively seeking out over a sustained period of time, rather than those who are experiencing one-time spikes in engagement. At launch, more than 99% of artists that listeners actively search for will be verified. Most are independent, representing a broad mix of genres, career stages, and regions, Spotify says. Users will start to see the new badges appear on artist profiles and next to artist names in search results over the coming weeks. The badges will feature “Verified by Spotify” text alongside a green checkmark. Image Credits:Spotify / Given the vast number of profiles on the platform, Spotify says verification will roll out on an ongoing basis, and that the absence of a badge does not mean a profile will not receive one in the future. Spotify is prioritizing artists with active fan interest and notable contributions to music culture, rather than so-called “functional music” creators — think algorithm-optimized background or focus playlists — whose content is designed for passive or background listening. Techcrunch event San Francisco, CA | October 13-15, 2026 “We’ve designed this new verification program thoughtfully with listeners and artists in mind, and we’ll continue to evolve this program over time,” Spotify wrote in a blog post. “Our goal is to make it easier for you to trust and understand the human artistry behind the music you listen to on Spotify, and develop long-term, meaningful connections with the artists and music you love.” The platform is also launching a new profile section in beta across all artist profiles that will highlight career milestones, release activity, and touring activity. Spotify says this section will give users a quick way to see an artist’s authentic activity even if they haven’t yet met the criteria for a verification badge. These updates mark Spotify’s latest ...

techcrunch.com
engadget.com
Spotify's new verification badge shows that music is not AI ... - Engadget

Spotify Spotify and other streaming music sites are now being inundated with AI-generated content to the tune of 44 percent of daily uploads, Deezer reported recently. Spotify is now trying to help listeners separate the wheat from the AI chaff with a new "Verified by Spotify" badge given only to human artists in good standing with the site. Notably, Spotify said that "AI-generated or AI-persona profiles are not eligible" for the badges. In addition, artists must demonstrate consistent listener engagement and activity, adherence to the platform's policies and "signals of a real artist represented in the profile." More than 99 percent of artists actively sought out by users will be verified at launch, Spotify added, with more coming on a "rolling basis." The new system should be quite helpful for listeners once they get used to seeing the badges. Spotify notes that they build on existing features for sniffing out fraudulent tracks including Artist Profile Protection, SongDNA and About the Song (all added this year), along with song credits. Deezer, by contrast, took a different approach by using its patent-pending AI music detection tool to find and delete up to 99 percent of AI-generated tracks before they even hit the platform. The new light green Verified by Spotify checkmarks will start to appear on artist profiles and next to artist names in search "over the coming weeks," the company said. "Not seeing the badge on an artist profile doesn't mean they won't receive it in the future," Spotify added. Spotify is also introducing a new context section in beta across all artist profiles, regardless of verification status. It likens the feature to "nutrition facts" by offering a snapshot of artists including career milestones, release activity and touring activity. You'll see that in the About section on mobile across artist profiles in the coming weeks.

engadget.com
digitaltrends.com
Spotify apparently has no solid plan to label AI-generated music

Spotify has half a billion listeners, a recommendation engine that knows your mood better than your therapist — and apparently, no real plan to tell you if what you're hearing was made by a ...

digitaltrends.com
bbc.com
Why Spotify has no button to filter out AI music - BBC

Spotify is trying to avoid value judgments about how music is created, but risks eroding trust among listeners, artists and the wider industry if it fails to offer enough transparency, he explains.

bbc.com