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Programmatic advertising News

Latest conceptually matching events and reports for Programmatic advertising.

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Local News

Skills Advertising Marks Over Three Decades of Creative Industry Leadership.

May 14, 2026 at 10:52 AM

Sri Lankan advertising firm Skills Advertising & Marketing celebrates its 33rd anniversary, reflecting on its journey as a 100% locally-owned agency known for its 360-degree communication solutions.

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Skills Advertising Marks Over Three Decades of Creative Industry Leadership
Image Credit : brillawards.com
Technology
Meta Projected to Hit $240 Billion in Advertising Revenue as AI Integration Accelerates
Image Source : averin.com

Meta Projected to Hit $240 Billion in Advertising Revenue as AI Integration Accelerates.

May 13, 2026 at 10:33 AM
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Technology
New Samsung Galaxy Feature Automatically Curbs Intrusive Notification Ads
Image Source : sammobile.com

New Samsung Galaxy Feature Automatically Curbs Intrusive Notification Ads.

May 11, 2026 at 1:43 PM
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Technology
The Shifting Landscape of Creator Economy: Why Ad Spend is Pivoting Toward Boosting
Image Source : influencermarketinghub.com

The Shifting Landscape of Creator Economy: Why Ad Spend is Pivoting Toward Boosting.

May 6, 2026 at 11:27 AM
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Google Hints at Potential Integration of Advertising into Gemini AI
Image Source : tech-insider.org
Technology•
April 29, 2026 at 10:41 PM

Google Hints at Potential Integration of Advertising into Gemini AI.

Google's Chief Business Officer, Philipp Schindler, has signaled that the company may eventually introduce advertisements to the standalone Gemini app, following a strategy similar to its AI-powered Search features.

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Technology

Amtrak Launches Luxury-Style Campaign to Shift Focus from Driving to Rail Travel.

April 29, 2026 at 12:08 PM

Amtrak is debuting a new advertising campaign that adopts the aesthetic of high-end automotive commercials to encourage travelers to swap their cars for high-speed rail, specifically highlighting the benefits of its NextGen Acela fleet.

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Technology
The AI Transformation: How Artificial Intelligence is Reshaping the Advertising Industry
Image Source : thecurrent.com

The AI Transformation: How Artificial Intelligence is Reshaping the Advertising Industry.

April 27, 2026 at 4:45 AM
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Technology
Meta Expands AI-Powered Marketing Tools to Global Advertisers
Image Source : mgid.com

Meta Expands AI-Powered Marketing Tools to Global Advertisers.

April 27, 2026 at 4:32 AM
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Technology
The Trade Desk Debuts AI-Driven Advertising Agents with Stagwell Partnership
Image Source : techcrunch.com

The Trade Desk Debuts AI-Driven Advertising Agents with Stagwell Partnership.

April 27, 2026 at 4:24 AM
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The Rising Mandate for AI Transparency in Digital Advertising
Image Source : businessinsider.com
Technology•
April 8, 2026 at 11:42 AM

The Rising Mandate for AI Transparency in Digital Advertising.

As marketing budgets shift toward AI-automated advertising, CMOs and industry groups are prioritizing transparency and safety standards to avoid the political and legal pitfalls that dismantled previous brand-safety coalitions.

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Technology

Picsart Transforms into a Monetization Hub for AI Creators.

April 7, 2026 at 4:05 AM

Picsart has introduced a new monetization program allowing creators to earn revenue based on content performance, removing barriers like minimum follower counts to democratize the creator economy.

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Picsart Transforms into a Monetization Hub for AI Creators