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Food & Beverage

The Era of 'Weird' Drinks: Fast-Food Giants Double Down on Beverage Innovation.

May 7, 2026 at 10:40 AM

Fast-food leaders like McDonald's, Starbucks, and Dunkin' are aggressively expanding their beverage menus with creative, experimental, and 'dirty soda' inspired drinks, validating recent industry predictions about a surge in drink innovation.

7 sources

The Era of 'Weird' Drinks: Fast-Food Giants Double Down on Beverage Innovation

Image Credit : usatoday.com

Business

Brewing a Comeback: How the 2026 World Cup is Reviving Beer Marketing in the US.

With US beer sales currently in decline, major brewers are leveraging the 2026 FIFA World Cup as a critical marketing vehicle to reconnect with consumers through record-breaking advertising investments and experiential events.

May 6, 2026 at 11:49 AM

10 sources

Local News

Image Source : gagana.lk

Alcohol Production and Consumption Patterns Show Significant Growth in Sri Lanka.

May 4, 2026 at 1:02 PM

7 sources

Economy

Image Source : rollingstone.com

Economic Strain and Policy Shifts Dampen Alcohol Consumption Across the U.S..

April 16, 2026 at 8:31 AM

4 sources

Image Source : nrn.com

Business•

April 2, 2026 at 1:27 PM

Coca-Cola Unites 13 Major Restaurant Brands in New Strategy to Drive Beverage Growth.

Facing declining restaurant traffic, Coca-Cola has launched its first multi-brand marketing campaign featuring 13 major restaurant chains to incentivize beverage sales.

7 sources