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Projected iPhone 18 Pro Starting Prices
Comparison of expected starting prices for the upcoming Pro lineup.
Primary Sources
Apple plans 'aggressive pricing' for iPhone 18 Pro models, per ...
Rising memory costs have led to price increases on many Android smartphones, but in a new report, analyst Jeff Pu predicts that Apple will use “aggressive pricing” for this fall’s iPhone 18 Pro and Pro Max. iPhone 18 Pro pricing expected to defy industry trends AI demand has made memory costs soar amid supply constraints, and some Android manufacturers have raised prices already. Analysts also predict the Android market may shrink overall this year as some budget smartphones won’t be made due to the cost crunch. Understandably, many are wondering what Apple plans to do with its flagship iPhone 18 lineup. This fall, iPhone 18 Pro and Pro Max will be unveiled alongside iPhone Ultra. While Apple’s first ‘Ultra’ model will no doubt have a high price tag, predictions around iPhone 18 Pro models has been cautiously optimistic. And the latest good news comes from analyst Jeff Pu. In a new research note seen by 9to5Mac, Pu says Apple will use an “aggressive pricing strategy” for iPhone 18 Pro and Pro Max—at least for the base models. This aligns with prior reports, such as from Ming-Chi Kuo, that have said Apple wants to keep its entry models the same price as last year. That would mean $1,099 and $1,199 starting prices for iPhone 18 Pro and Pro Max. Apple would then, potentially, increase prices on its higher storage tiers. That way, it can avoid a larger hit to its margins while maintaining consistent pricing for the most affordable models. Such a move might help the iPhone gain marketshare from Android, something that’s already happened in the early months of the year. What are you expecting from iPhone 18 Pro pricing? Let us know in the comments. Best iPhone accessories AirPods Pro 3 (now only $199, down from $249) MagSafe Car Mount for iPhone 10-year AirTag battery case 2-pack 100W USB-C fast charging power adapter Apple’s new AirTag 2 (1-pack / 4-pack) FTC: We use income earning auto affiliate links. More.
iPhone 18 release date expectations, price estimates, and upgrades
Here's everything we've heard so far about the iPhone 18, Apple's next entry-level iPhone.
Analysts outline likely upgrades for iPhone 18 Pro - MSN
Reports suggest the iPhone 18 Pro could debut in 2027 with notable hardware and design changes, including a variable aperture camera, under-display Face ID, and a new Dark Cherry color. Apple is ...
iPhone 18 Leaks: 9 Things You Need To Know About The Upcoming Flagship
Pricing uncertainty due to rising memory costs remains a question mark, but the overall direction points toward a faster, more capable device. All details about the iPhone 18 are based on leaks and early reports. Nothing has been officially confirmed by Apple yet, and specifications may change before the final launch.
